Client

Rissington Breedline

Aim

to reposition the brand with a new visual identity to strengthen sales with existing and new clients, and to establish a leading position in the market place

Materials

full visual identity including: concepts, colour palettes, copy writing, typography, secondary brand marks, treatment of photography, print design and website visuals

Result

'bring your future into focus' concept delivered through all brand collateral, reflecting the progressive and forward looking nature of the company while grounding it firmly in NZ's proud rural tradition